Inbound Marketing Done With Precision
EZ is your trusted inbound marketing services companion. We use our expertise and knowledge of different forms of inbound marketing – content marketing, SEO, web design and development – to attract, convert, and nurture high-quality leads.
Your website design decides if visitors turn to customers or leave without a single click. How do you know what type of web design will provide the best user experience? By getting to know your customers and their needs and expectations. We use our inbound marketing software to find out your visitors and then discover their pain points and expectations to create a website that turns them into customers.
Two Way Communication
Educate your Audience and provide value
Customers Come to you
Permission Based Marketing
One Way Communication
Provide Little To no value
Push Services to your audience
Customer are sought after
Interuption based marketing
Inbound Marketing Methodolgy
The Inbound Marketing methodology has a process that is customer centric. It is designed to provide value from the beginning of the process all the way to the closure of the sale and beyond
What is inbound marketing?
Inbound marketing is used to refer to the process of turning prospects and leads into paying customers by creating compelling and engaging content. We achieve this by creating a customer profile to discover more about who your prospects are, where they hang out online, and what type of content attracts them the most.
It is important to plan a different type of marketing plan to suit different types of target audiences. For instance, the type of content that is popular with Facebook users may not go down well with the more mature and professional users of LinkedIn. By carefully studying the behavior and habits of each type of potential customers, we come up with the most effective inbound marketing program.
Your website is a vital aspect of your inbound marketing campaigns. To be able to rank well in search engine results, your website must be search engine optimized.
To compel visitors to keep coming back and eventually buy your products or services, your website must be well designed, easy to navigate, responsive, mobile friendly, and fast loading. To be able to turn visitors to customers, your website must be an effective marketing tool for your business.
The team of experts at EZ works with you to develop a custom inbound marketing program that boosts your marketing efforts and promotes your business. As our client, you will benefit from the individual attention that you get from our designers, developers, content strategists, and other marketing experts.
Inbound marketing is customer centric. It makes your customers aware of their pain points, makes them consider to solve the problem in order to lead a better life, and ultimately makes them choose your product or service that they believe will solve their pain points.
We use a variety of inbound marketing techniques to influence decision making and lead generation and conversion. EZ offers an affordable and cost effective solution for every type of business that wants to use inbound marketing techniques to convert leads and drive sales.
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Why Inbound Marketing ?
Consumer will become aware they need to solve a problem
Consumer will start education and consider solving the problem
Consumer will decide to solve or not to solve the problem
Most companies influence the consumer during the Consideration stage of the Buyer’s Journey. Increase your leads and sale by reaching and influencing the consumer at the awareness stage. Providing value at this stage gives you s competitive edge because the consumer is giving you permission to influence their decision before they decide to buy
Inbound Marketing Value
Lower Advertising Cost
Trackable Metrics to determine your ROI
Why choose EZ?
It’s simple: At EZ, you are the center of our attention. We understand how serious your business is to you and we realize that with the right marketing tools, you can not only drive more leads but also introduce beneficial products and services to society. We see the big picture here!